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25 Meters

Type-based Promo Cards

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September 2018

 

25 Meters is an aquatic-based gym fictionally based in TriBeCa meant to combat the lack of full-length pools in New York City. As a former swimmer, finding a full-length pool with an affordable membership is zero-to-none. The promo cards feature three small phrases to spark inspiration in any person who gets ahold of the card, giving a call-to-action. 25 Meters is meant to allow any swimmer to swim the distance they desire with being held back by a lack of depth or a lack of cash.

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